Salesforce + AI for Telecom, Media & Technology
Manage complex subscriber lifecycles, bundled offers and high-volume service with Communications Cloud, CPQ, Data 360 and Agentforce.
Reduce Churn With a Connected Subscriber PlatformAgentforce for Tier-1 Support Deflection
Telecom, media and technology providers sell and service complex bundles across B2C and B2B segments, where order accuracy and fast issue resolution directly affect churn. AX3 configures Communications Cloud and CPQ so bundled products, promotions and contracts are quoted and provisioned consistently, while Agentforce handles high-volume tier-1 inquiries against a unified subscriber record in Data 360.
Capabilities
- AI Tier-1 Support Deflection Agent
- AI Retention & Win-Back Assistant
- Communications Cloud
- Order Management for Complex Bundles
- CPQ for Subscription & Usage Pricing
- B2B & B2C Subscriber Service
- Churn & Retention Workflows
- Digital Self-Service Portals
- Billing & Account Management
- Data 360
- Agentforce
How AX3 delivers
Salesforce Consulting
Strategy, architecture and roadmaps that align Salesforce to business outcomes.
Salesforce Implementation
Configuration, customization and migration delivered with template discipline.
Salesforce AI & Agentforce
Agentic AI that reasons over trusted data and acts inside business workflows.
Data 360
Unified, AI-ready enterprise data that powers personalization and intelligence.
Salesforce Integration
Salesforce connected to ERP, legacy platforms and enterprise data estates.
Salesforce Managed Services
Continuous administration, enhancement and optimization of your platform.
Salesforce for Telecom, Media & Technology — frequently asked questions
How does Communications Cloud handle complex bundled offers?
It models products, promotions and contracts as structured catalog items so bundles quote correctly through CPQ and provision consistently across billing and order management.
Can Agentforce reduce tier-1 call center volume?
Yes — agents grounded in subscriber, billing and network status data can resolve common inquiries like plan changes, billing questions and outage status without a human agent, escalating exceptions as needed.
How is churn risk identified in this model?
Data 360 combines usage, billing, service and interaction signals into a unified subscriber view, which can feed retention workflows and targeted win-back offers.
Does this architecture support both consumer and enterprise customers?
Yes — Communications Cloud supports both B2C subscriber service and B2B account and contract management on the same underlying platform.